Valid Tracking Rate refers to the percentage of orders that have valid tracking information uploaded to Amazon’s system by the seller. Amazon requires sellers to provide valid tracking information for at least 95% of their orders in order to maintain a good standing in the marketplace.
If a seller’s valid tracking rate falls below 95%, Amazon may suspend their account, preventing them from listing new items or selling existing inventory. This can have a significant impact on the seller’s business, as it can result in lost sales and a decrease in visibility on the marketplace.
If a seller’s account is suspended due to a low valid tracking rate, they will need to take immediate action to address the issue and improve their tracking performance. This may involve working closely with their shipping carrier to ensure that tracking information is accurate and up-to-date, as well as reviewing and improving their internal processes for tracking and fulfilling orders.
To get their account reinstated, the seller will need to submit a plan of action to Amazon that outlines the steps they are taking to improve their valid tracking rate. The plan of action should be specific, detailed, and demonstrate a clear understanding of the issue and the steps being taken to address it. Amazon will review the plan of action and determine whether or not to reinstate the seller’s account based on the effectiveness of their proposed solutions.
Payment holds: Amazon may hold payments for orders until valid tracking information is provided. This can cause cash flow problems for the seller, as they may not receive payment for their sales in a timely manner.
Loss of Buy Box eligibility: The Buy Box is the section on Amazon’s product detail page where customers can directly add a product to their cart. If a seller’s valid tracking rate falls below 95%, they may lose eligibility to win the Buy Box. This can result in decreased sales, as many customers will only purchase products that are eligible for the Buy Box.
Negative impact on seller metrics: A low valid tracking rate can negatively impact a seller’s overall performance metrics, which can lead to decreased visibility and sales on the marketplace. This can be especially damaging for new or small sellers who are trying to establish themselves on Amazon.
To avoid these negative consequences, it is important for Amazon sellers to prioritize accurate and timely tracking information. This may involve working closely with their shipping carriers to ensure that tracking information is accurate and up-to-date, as well as reviewing and improving their internal processes for tracking and fulfilling orders. By maintaining a high valid tracking rate, sellers can improve their performance metrics and maintain a positive reputation on the marketplace.
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Regarding Amazon Seller Performance, you can always participate in our Amazon Seller Performance – Friendly Advice – Worldwide group, where you will be very welcome.
Aged FBA inventory will be getting automatically removed
As third party sellers gear up for the approaching holiday season, Amazon has recently announced a crucial update that warrants the attention of all sellers utilizing its fulfillment centers. This announcement concerns the management of aging inventory and aims to optimize space within the centers to accommodate the surge in demand during the holiday period. In this article I will be addressing this change and explaining how it impacts your business.
Commencing September 15, 2023, Amazon is implementing a new policy pertaining to aging inventory. The core aspect of this policy involves the potential removal of aging inventory from Amazon’s fulfillment centers, unless sellers choose to opt out of this process.
In this context, aging inventory refers to units that have been stored within an Amazon fulfillment center for a duration exceeding 365 days. To mitigate the accumulation of aging stock and to make room for new incoming products, Amazon has decided to introduce an automated process for the removal of such inventory.
While the notion of automated inventory removal might raise questions, it’s imperative to acknowledge the potential advantages this policy could bring to your business:
- Aged Inventory Surcharge Reduction: Sellers are subject to charges for housing aging inventory for prolonged periods. Allowing for automated removal could potentially save sellers from incurring these surcharges, thereby leading to cost efficiency.
- Enhanced Inventory Performance Index (IPI) Score: By actively participating in the automated removal process for aging inventory, sellers have the opportunity to enhance their IPI score. This metric reflects the efficiency of your inventory management and can influence factors such as search result placement and overall visibility.
Under the new policy, you will have the following choices:
- Returning Aging Inventory: Should you wish to retain your aging inventory, the process entails providing a valid return address through the Automated Fulfillable Inventory settings. This way, Amazon will return your aging units to you, preventing their removal from the fulfillment centers.
- Recycling, Donation, or Removal: Failing to provide a valid return address prompts Amazon to take further steps, which might involve recycling, donating, or outright removal of the aging inventory to optimize storage space.
- Opting Out of Automated Removal: If you prefer to maintain full control over your inventory and prevent automated removal, the “Disabled” option within the settings allows you to opt out of this process.
It’s paramount to note that once automated removals are initiated, they cannot be reversed. This underscores the significance of making a well-informed decision in accordance with your business strategy.
For sellers currently possessing aging inventory and yet to modify their removal settings, Amazon will notify you through email and Seller Central regarding impending automatic removals. Staying vigilant and proactive will be key during this transitional period.
For adjusting your settings and making informed decisions, navigate to “Automated Fulfillable Inventory settings.” To monitor aging inventory status and overall health, access “Manage Inventory Health.”
Migration of Responsible Person dashboard on Amazon starts August 23
Starting from August 23, 2023, Amazon is making a change that’s going to merge the Responsible Person dashboard with the Manage Your Compliance dashboard. I’m here to break it down and explain what this means for third party sellers.
During migration, your list of ASINs from the Responsible Person dashboard will be automatically added to the Manage Your Compliance dashboard, along with their compliance status: Completed, No longer requested, or Not submitted.
The Responsible Person dashboard will then be closed down, and any new Responsible Person submissions must be made on the Manage Your Compliance dashboard.
It is recommend that for all your ASINs that appear as “past due” on the Responsible Person dashboard, you add your Responsible Person information as soon as possible prior to the migration on 23. August.
Doing so will help to ensure the information is validated before the transition and automatically transferred to the Manage Your Compliance dashboard. You can also choose to do this for ASINs that appear with a due date of September 30, 2024, to ensure that you are compliant in advance.
As part of the migration, the Amazon Responsible Person service has been paused for new subscribers.
How to reactivate your removed EEE listings on Amazon.de
If you’re an Amazon seller on Amazon.de, you might have recently come across an important announcement that could impact your listings. As of 1 July 2023, Amazon.de has deactivated all listings that are non-compliant with Extended Producer Responsibility (EPR) requirements for waste from electrical and electronic equipment (WEEE). But don’t worry – we’re here to provide you with all the information you need to navigate these changes and reinstate your listings.
Extended Producer Responsibility (EPR) is a crucial aspect of waste management, designed to shift the responsibility of managing waste from electrical and electronic equipment back to the producers. If you’re a producer selling on Amazon.de, there are specific steps you need to take to ensure compliance:
- Registration and Collection System: If you’re a producer with a branch in Germany, you must register with stiftung ear for each brand and type of equipment combination you’re selling. Additionally, setting up a collection system for your WEEE is mandatory.
- Authorized Representative: For producers without a branch in Germany, appointing an authorized representative from stiftung ear’s list of admitted representatives is necessary.
- Compliance Solutions: Amazon offers solutions for producers to achieve compliance. You can choose from EPR Services on Amazon or the EPR Service provider network.
- Supplier Information: If you’re not a producer, you need to request WEEE-Reg.-Nrs. (WEEE registration numbers) from your upstream supplier for each brand and type of equipment combination you’re selling.
To reactivate your listings and prove your compliance with EPR requirements, follow these steps:
- Register Brands and WEEE-Reg.-Nrs.: Register your brands and submit your WEEE-Reg.-Nrs. for each brand and equipment combination on the Seller Central Compliance Portal. Ensure you do this only after the registration numbers are visible on the Stiftung ear portal.
- Non-Producer Declaration: If you’re not a producer, indicate this by checking the appropriate box when submitting the relevant WEEE-Reg.-Nrs. on the Compliance Portal.
Once you’ve completed the necessary compliance steps, you should be able to reactivate your electrical and electronic equipment (EEE) listings on Amazon.de. It’s important to make sure all your brand and type of equipment combinations are covered and registered.
If proving compliance poses challenges for your products, leading to listing deactivation, follow these steps:
- Contact Support: If you believe your products are exempt from these regulations, get in touch with Selling Partner Support.
- Further Information: For comprehensive information, refer to the EPR requirements: WEEE in Germany help page, the guide and video provided by Amazon, and Stiftung ear’s informative videos available in both German and English.
As an Amazon seller on Amazon.de, understanding and adhering to EPR requirements for waste from electrical and electronic equipment is paramount. Compliance not only ensures your listings remain active but also contributes to responsible waste management. By following the outlined steps and utilizing the provided resources, you’ll be well-equipped to navigate these changes and continue your successful journey as an Amazon seller.
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