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Eligible Seller Accounts will no longer get deactivated when facing issues

Kika Angelic

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This week, Amazon announced a new feature called Account Health Assurance which will be firstly rolled out to professional sellers in the United States and Canada and later follow to other international marketplaces with a several months delay.

Amazon claims that it will no longer suddenly deactivate your Seller Account if you are enrolled in Account Health Assurance. Instead, in case of an issue, an Account Health specialist will reach out to you using the emergency contact number you provided and explain step-by-step what the issue is and how to address it:

“When you encounter an issue that would otherwise result in account deactivation, an account health specialist will proactively reach out and explain step-by-step what the issue is and how to address it. As long as our team can reach you within 72 hours and you work with us to address the account issues, your selling account will not be deactivated. By knowing that your account health is safe, you can spend more time focused on growing your business.”

As long as Amazon can reach you in 72 hours and you, as a seller, work with them they will not deactivate your account.

How to Enroll?

You will be automatically enrolled if you are a professional seller in the US & Canada and you fulfill the eligibility criteria.

Eligibility Criteria:

To be eligible for Account Health Assurance you need to have an Account Health Rating (AHR) score of 250 or higher for at least 6 months (with no more than 10 days where their AHR dropped below 250) and have a valid emergency contact number on file.

However, there is a catch. The Account Health Rating criteria indicates that only the most pristine accounts with a high selling volume and no defects on their Account Health Dashboards for 6 months will be eligible.

From what I know, the majority of ordinary sellers, such as those who are contributing into my Facebook group or my OnlyFans page will not be eligible.

Here you can read a copy of the full announcement from Seller Central:

Account Health Assurance helps you address issues without account deactivation

Today, we are launching Account Health Assurance (AHA), a new benefit for sellers who consistently achieve a high Account Health Rating (AHR). With Account Health Assurance, we will no longer deactivate your selling account as long as you work with us to resolve any issues.
We have heard that you want greater visibility into your account health and risk of deactivation. We recently launched the Account Health Rating, which indicates your risk of account deactivation. Now, with Account Health Assurance, we are excited to offer this new benefit to sellers with a strong track record – providing greater peace of mind that your account will not be deactivated.
Account Health Assurance is a benefit for professional sellers in our US and Canada stores (other countries will be launched over the coming months) who maintain an AHR score of 250 or higher for at least 6 months (with no more than 10 days where their AHR dropped below 250), and have a valid emergency contact number on file.
When you encounter an issue that would otherwise result in account deactivation, an account health specialist will proactively reach out and explain step-by-step what the issue is and how to address it. As long as our team can reach you within 72 hours and you work with us to address the account issues, your selling account will not be deactivated. By knowing that your account health is safe, you can spend more time focused on growing your business.
When you become eligible for Account Health Assurance, you will be enrolled automatically and will receive an email notification. There is no charge for Account Health Assurance.
See if you are eligible, or learn more about Account Health Assurance.

Some sellers already received an e-mail informing them that their accounts are eligible:

Here is a copy of the wording:

Hello,

Congratulations! Because you’ve maintained a high Account Health Rating, you’re now enrolled in Account Health Assurance (AHA).

With Account Health Assurance, we will not deactivate your selling account provided you work with us to resolve any issues. It is a new benefit designed to give you greater peace of mind as you grow your business with Amazon.

There is no charge for AHA.

How does it work?
Any time we identify critical policy issues with your selling account, an account health specialist will personally review the issues and proactively work with you to resolve them. As long as we can reach you within 72 hours and you work with us to resolve the issues, your account will not be deactivated.

Our team will contact you on the emergency contact number you’ve provided, so please make sure that it is always up to date in Notification Preferences.

As a reminder, you also have access to Account Health Support if you have any questions, want help addressing issues, or advice on maintaining great account health. Use the “Call Me Now” button on your Account Health page in Seller Central to reach us. You can find more information about the program on the help article, and you can monitor your account health performance to ensure you have uninterrupted access to the program on the eligibility page. Do I need to do anything to maintain my AHA enrollment
status?

In addition to working with us within 72 hours when we reach out to you to resolve issues, you must continue to maintain an AHR score of 250 or more for at least 6 months with no more than 10 days below 250, and have a valid emergency contact number on file.

Thank you for all you do to help us keen Amazon a safe and secure platform.

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In case you would like to learn how to handle a phone call from Amazon’s Account Health Team and successfully avoid a suspension, please feel free to watch my informative video regarding the subject:

I hope you found this article helpful. Many Amazon sellers recently started trading stocks and crypto currencies, hoping to diversify their income, which is a very good idea with all the uncertainty which comes with the platform. For this reason, we launched a new Facebook group, Crypto Arbitrage Income (Bitcoin, Crypto, Altcoins, Blockchain, Trading) – feel free to join us and forget about the troubles of selling on Amazon for a moment!

Regarding Amazon Seller Performance, you can always participate in our Amazon Seller Performance – Friendly Advice – Worldwide group, where you will be very welcome.

My name is Kristina Hajdukova, but I am known as Kika Angelic. I have been selling online since high school and I dedicated my entire life to helping other Amazon Sellers and building the seller community Regarding Amazon Seller Performance, you can always participate in my Amazon Seller Performance – Friendly Advice – Worldwide group, where you will be very welcome. If you are an Amazon Seller who needs help with any Amazon-related issues such as suspensions, listing blocks or is looking for professional assistance, please don’t hesitate to subscribe to my new OnlyFans page at: www.onlyfans.com/kikaangelic

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Account Health Rating expands into Amazon Europe, UK and Turkey

Kika Angelic

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As you know, last year Amazon updated Account Health Dashboards across North American marketplaces by introducing numeric scores. The same features are now available on European marketplaces as well.

Account Health Rating constitutes a numeric score ranging from 0 to 1,000 (in addition to the color coding), enabling you to see how close you are to the various thresholds that move your AHR from green (‘Healthy’) to yellow (‘At Risk’) to red (‘Unhealthy’).

If your AHR is green (“Healthy,” based on a score of 200-1,000), that means your account is not at risk of deactivation. If your AHR is yellow (“At Risk,” based on a score of 100-199), your account is at risk of deactivation. When your AHR is red (“Unhealthy,” based on a score of 99 or lower), your account is either eligible for deactivation or already deactivated.

Account Health Rating is also displaying the degree to which any violations you might incur impact your account health, allowing you to prioritize addressing those that are most negatively affecting it.

Here you can learn more in a screenshot of e-mail regarding the matter from Amazon:

New Account Health Rating features are live – preview your rating and address open issues on your Account Health page now!

Hello,

Over the past few years, sellers have asked for more insight into account health-related issues. We heard your feedback and have rolled out the new version of the Account Health Rating in August 2022 to our sellers in the US and Canada stores. We are now excited to share that we have expanded the program to the EU, the UK, and Türkiye. Starting today, we have added new features to your Account Health page that will provide more transparency into your account health status. These new features will allow you to spend more time growing your business and delighting customers, and less time worrying about your account health and potential disruption to your business. 

We are now also displaying your AHR as a numeric score ranging from 0 to 1,000 (in addition to the color coding), enabling you to see how close you are to the various thresholds that move your AHR from green (‘Healthy’) to yellow (‘At Risk’) to red (‘Unhealthy’). If your AHR is green (“Healthy,” based on a score of 200-1,000), that means your account is not at risk of deactivation. If your AHR is yellow (“At Risk,” based on a score of 100-199), your account is at risk of deactivation. When your AHR is red (“Unhealthy,” based on a score of 99 or lower), your account is either eligible for deactivation or already deactivated. We are also displaying the degree to which any violations you might incur impact your account health, allowing you to prioritize addressing those that are most negatively affecting it. 

We offer a 7-day preview period that starts today, for you to see your AHR score and status and address any open violations in your account to improve your score. Starting 7 days from today, your account may be deactivated if your AHR score is red or “Unhealthy.” By looking at your policy adherence holistically, we want to create a predictable and consistent experience for you to manage your business, while still maintaining a high bar for Amazon customer experience. We encourage you to go to your Account Health page and, if your account is in “at risk” or “unhealthy” status, address open issues that impact your score before the 7-day period ends to avoid potential deactivation.

We will continue to work hard to make it easier for you to monitor your account health and performance. If you have any questions or suggestions about how we might improve the AHR, please visit the Seller Forums and browse to the “Account Health” category there to share your thoughts. Our team of Account Health Specialists is ready to answer any questions surfaced there.

To learn more about the AHR, please visit our Help pages.
Thank you for selling in Amazon’s store.
Selling Partner Support

In order to receive a professional advice and get help with your Amazon issue, feel free to subscribe and reach out through my dedicated assistance help page at www.onlyfans.com/kikaangelic, where I provide help with Amazon related matters in exchange for a small $24.99 fee.

If you have an Amazon-related issue, feel free to join and post into my large Amazon Seller Performance – Friendly Advice – Worldwide Facebook group, where you will be very welcome.

Many Amazon sellers recently started trading stocks and crypto currencies, hoping to diversify their income, which is a very good idea with all the uncertainty which comes with the platform. For this reason, we launched a new Facebook group, Crypto Arbitrage Income (Bitcoin, Crypto, Altcoins, Blockchain, Trading) – feel free to join us and forget about the troubles of selling on Amazon for a moment!

Additionally, here you can watch my YouTube video, where I am presenting you my advice how to avoid getting suspended on Amazon and get help with a Plan of Action without having to spend a lot of money on a hired guru:

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Amazon is now adding “Regarding store” notes into e-mail communications

Kika Angelic

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If you are carefully monitoring Amazon’s notifications, you must have noticed a recent change in wording, concerning e-mails sent regarding different international Amazon marketplaces.

Previously, informative e-mails used to be sent in different languages, depending on the store’s local language.

Now, all e-mails are being sent in English regardless of the store’s location and a header stating “Regarding store: Germany / Sweden…..” is being added.

Here you can view what the new notifications look like:

Another one:

In order to receive a professional advice and get help with your Amazon issue, feel free to subscribe and reach out through my dedicated assistance help page at www.onlyfans.com/kikaangelic, where I provide help with Amazon related matters in exchange for a small $24.99 fee.

If you have an Amazon-related issue, feel free to join and post into my large Amazon Seller Performance – Friendly Advice – Worldwide Facebook group, where you will be very welcome.

Many Amazon sellers recently started trading stocks and crypto currencies, hoping to diversify their income, which is a very good idea with all the uncertainty which comes with the platform. For this reason, we launched a new Facebook group, Crypto Arbitrage Income (Bitcoin, Crypto, Altcoins, Blockchain, Trading) – feel free to join us and forget about the troubles of selling on Amazon for a moment!

Additionally, here you can watch my YouTube video, where I am presenting you my advice how to avoid getting suspended on Amazon and get help with a Plan of Action without having to spend a lot of money on a hired guru:

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Essential tips for boosting your Amazon business

Kika Angelic

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Here are some quick tips to boost your running business on Amazon:

Optimize your product listings with high-quality images, detailed descriptions, and relevant keywords.

Use Amazon’s advertising tools, such as sponsored products and sponsored brands, to increase visibility and drive sales.

Offer competitive prices and promotions to attract customers.

Monitor your inventory levels and ensure that you always have sufficient stock to meet customer demand.

Use Amazon’s FBA service to save time and money and focus on growing your business.

Encourage customer reviews by providing excellent customer service and follow-up support.

Expand your product offerings to attract a wider range of customers and increase sales.

Keep an eye on your competitors and adjust your pricing and product offerings accordingly.

By implementing these strategies, you can quickly and effectively boost your running business on Amazon and increase your sales and profitability.

In order to receive a professional advice and get help with your Amazon issue, feel free to subscribe and reach out through my dedicated assistance help page at www.onlyfans.com/kikaangelic, where I provide help with Amazon related matters in exchange for a small $24.99 fee.

If you have an Amazon-related issue, feel free to join and post into my large Amazon Seller Performance – Friendly Advice – Worldwide Facebook group, where you will be very welcome.

Many Amazon sellers recently started trading stocks and crypto currencies, hoping to diversify their income, which is a very good idea with all the uncertainty which comes with the platform. For this reason, we launched a new Facebook group, Crypto Arbitrage Income (Bitcoin, Crypto, Altcoins, Blockchain, Trading) – feel free to join us and forget about the troubles of selling on Amazon for a moment!

Additionally, here you can watch my YouTube video, where I am presenting you my advice how to avoid getting suspended on Amazon and get help with a Plan of Action without having to spend a lot of money on a hired guru:

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