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Amazon announces new hardware, including a surveillance drone that patrols your house when you’re not there

Kika Angelic

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Every year, Amazon holds an event where it announces all their new devices at once. 2020 is no different, but instead of having it in their Seattle headquarters, the company made its announcement in a form of a videoconference.

Among this year’s improved gadgets are Echo, Echo Dot and Echo Dot Clock. The new Echo has a whole new, spherical look. The Echo Dot and Echo Dot Clock will have a round shape as well. They will come in a new fabric finish too, with three different colors (Charcoal, Glacier White, Twilight Blue). It has many of the same smart hub features of the Echo Plus as well as compatibility with Amazon Sidewalk, the company’s own smart home tech. It will cost $100, the same as last year’s Echo.

Amazon has also announced new WiFi 6 Eero routers, the Eero 6 and the Eero Pro 6. The Eero 6 is the slightly domed model while the Eero Pro 6 has the slightly square shape of the original Eero. A single Eero 6 is $130 while an Eero Pro 6 is $230. 

Ring has come out with a new Car Alarm which plugs into your vehicle’s OBD port, letting it push alerts to your phone should your car detect a break-in. You can even hit a button on your phone to trigger a siren. Ring is also selling a dash camera. The Car Cam will let you monitor (and watch) for bumps and break-ins, with real-time alerts and footage, which sounds very similar to the Owlcam. It also has Emergency Crash Assist that will call emergency services when it detects an accident. Interestingly, you can also say “Alexa, I’m being pulled over” to instruct the camera to record an interaction. The Ring Car Alarm will cost $60, while the Car Cam and Car Connect (for Tesla vehicles) are both priced at $200.

The new Echo Show 10 now has a “smart follow” camera similar to Facebook’s Portal. It can kind of follow your movements in the room, thanks to a new audio “beamforming” technology as well as computer vision. The Echo Show 10 costs $250 and will be available soon.

The all-new Fire TV Stick has an enhanced processor, HDR compatibility plus Dolby Atmos. It also comes with the Alexa remote. It’ll be out later this year for $40. The Fire TV Stick Lite on the other hand is $29.99.

Amazon has also launched a new gaming streaming service called Luna as a competitor to xCloud and Stadia, and it comes with Twitch integration. It will support Fire TV, PC, Mac and iOS devices at first, with Android coming later. Amazon also built a low-latency Alexa-enabled Luna controller which will be available for $50 during early access. The gamepad will connect directly to the cloud.

Amazon also announced a new Ring camera that can actually fly around your home to offer multiple points of view. In addition to watching over your home, you can also use it to see if you left a window or door open. Unfortunately, you won’t be able to manually control it. Instead, it has to be programmed to fly in preordained flight paths, going from room to room. You’ll be able to view what’s going on via a live feed in the Ring app.

According to Amazon, its blades are shrouded and has collision-avoidance tech so that it can fly around tight spaces. In order to protect your privacy, Amazon says the drone is designed to hum loudly while in flight to let people know it’s filming. The camera is also obscured when docked in the base. It’ll cost $250 when it goes on sale in 2021.

Ring has also introduced a new Mailbox Sensor, which, well, attaches to your mailbox. The Mailbox Sensor will be available to pre-order on October 8th for $30.

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Europe top court rules Amazon should not sell third party knock-off Louboutin shoes 

Kika Angelic

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Amazon could be held responsible when third-party sellers misuse trademarks on its site.

The European Court of Justice (ECJ) made the ruling on Thursday, after courts in Belgium and Luxembourg asked for its opinion on a case raised by French shoemaker Christian Louboutin in 2019.

Louboutin argued that Amazon was breaching trademark rights by capitalising on its trademark red sole and enabling third-party sellers to offer “identical” products without the brand’s consent.

“Amazon itself makes use of the sign registered by Louboutin where the user of its site has the impression that it is Amazon which is marketing, in its name and on its behalf, shoes of the trademark,” said an ECJ press statement.

The ruling could cause more brands to challenge Amazon.

While the ECJ has made its stance clear, it does not decide the final result of the case, which is being taken back to the courts in Luxembourg and Belgium.

The verdict does not decide the Louboutin case, which will revert back to the courts in Luxembourg and Belgium. But the opinion is binding in the EU from now on.

Despite still awaiting the final outcome, Louboutin chief Alexis Mourot seems to be taking it as a win anyway.

“This is a victory for all the brands that defend their expertise,” he said in a statement.

The result will likely have repercussions for how Amazon displays products from third parties on its site, in the wake of many major brands’ ongoing concerns about counterfeit products.

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Amazon obtained a $8 billion term loan

Kika Angelic

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Amazon said in an official press statement it had reached an agreement with certain lenders to provide their company an $8 billion unsecured loan.

The term loan will mature in 364 days, with an option to extend for another 364 days and the proceeds would be used for general corporate purposes.

“Given the uncertain macroeconomic environment, over the last few months we have used different financing options to support capital expenditures, debt repayments, acquisitions, and working capital needs,” an Amazon spokesperson told in a statement.

Amazon has been bracing for likely slower growth, as soaring inflation forces businesses and consumers to cut back spending. That, coupled with a strong greenback, dragged Amazon’s shares about 50% lower in 2022.

It had also flagged workforce reductions in early 2023, without specifying the number. A source informed in November that the company was targeting about 10,000 job cuts.

Amazon had about $35 billion in cash and cash equivalents and long-term debt of about $59 billion at the end of the third quarter ended Sept. 30.

Toronto Dominion was the administrative agent for the loan agreement in which DBS Bank and Mizuho Bank were among lenders, Amazon said.

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Amazon employee is charged with stealing over $300K worth of merchandise while working in a FBA warehouse

Kika Angelic

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Memphis Police Department arrested an Amazon employee for allegedly stealing over $300,000 worth of merchandise.

According to the affidavit, Devan Thomas, 26, stole $325,325 worth of merchandise: Apple and Samsung phones, Nintendo consoles, cellular phone accessories, jewelry, watches, computer parts, and gaming consoles. 

Thomas was caught after Amazon’s loss prevention team began investigating theft in the area where Thomas was generally assigned during his workday.

Digital evidence linked Thomas to the thefts and Thomas gave the loss prevention team a written statement saying he “made a choice of taking items away from the customers and outside the building,” according to his arrest affidavit.

Thomas was charged with theft of property greater than $250,000.

MPD says the suspect gave a written confession stating he decided to steal the items.

Thomas started working at Amazon’s warehouse on New Allen Road in Nov. 2020.

I hope you found this article helpful. Many Amazon sellers recently started trading stocks and crypto currencies, hoping to diversify their income, which is a very good idea with all the uncertainty which comes with the platform. For this reason, we launched a new Facebook group, Crypto Arbitrage Income (Bitcoin, Crypto, Altcoins, Blockchain, Trading) – feel free to join us and forget about the troubles of selling on Amazon for a moment!

Regarding Amazon Seller Performance, you can always participate in our Amazon Seller Performance – Friendly Advice – Worldwide group, where you will be very welcome.

If you are an Amazon Seller who needs help with any Amazon-related issues such as suspensions, listing blocks or is looking for professional assistance, please don’t hesitate to subscribe to my new OnlyFans page at: www.onlyfans.com/kikaangelic

In case you are an Amazon Seller who needs help with Seller Identity Verification on Amazon, please feel free to watch my most detailed video on the subject, addressing all common questions:

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