Tag: Brand Registry
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How to apply for Amazon Brand Registry
Amazon’s Brand Registry program is an official Amazon program where approved brand owners (or their registered agents) are on file with Amazon as trademarked brands. Being on file unlocks a preferred tier of Amazon services (protections and benefits) not available to unregistered brands or resellers. The Amazon Brand Registry membership doesn’t imply any fees. However,…
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Main Benefits of Amazon Brand Registry
As an Amazon Seller, you must have at some point considered launching your own private label brand. In order to do so effectively, it will be necessary to register a trademark. The main function of a trademark is to prevent other sellers from being able to attach their offers against your branded ASINs. Once you…
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What is Amazon Brand Registry?
Amazon’s Brand Registry is a program that helps us to identify brand owners at Amazon. It helps the owner of the brand to protect his intellectual property and product content on Amazon. Registering Brand also enables the owner to use additional marketing programs such as A+ Content, Amazon storefronts. 𝐖𝐡𝐚𝐭 𝐚𝐫𝐞 𝐭𝐡𝐞 𝐫𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬 𝐭𝐨 𝐞𝐧𝐫𝐨𝐥𝐥…
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How to add videos into your Amazon listings without Brand Registry?
Anyone who has visited Amazon website and checked product listings must have seen that along with multiple product pictures sometimes there’s a video too. Videos of your product play a great role in increasing your sells (ppc video ads are another great example). We can’t interact with products on online buying platforms so the next…
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Product Images are now available for A/B Tests with Manage Your Experiments
If you are enrolled in Amazon Brand Registry, you should know that Manage Your Experiments tool now includes A/B testing of product images. The feature was previously limited to product titles, as reported in my article. It is possible to test alternate versions of your main product image and see what images may drive higher conversion rates…