Watch out as Amazon is now suppressing listings missing new required attributes!

Over the past year, Amazon has been introducing numerous new required attributes, which needed to be filled into product listings as mandatory fields. Initially, the absence of these attributes would not cause your listings to get suppressed. However, you would be unable to edit the listings in question without filling the new necessary fields, which triggered a pop-up warning labelled with an exclamation mark.

Now, listings which are missing new required attributes are getting suppressed. This means that they cannot be found by buyers when browsing search results.

Example newly required attributes include country of origin or maximum order quantity.

Here you can view a copy of e-mail notice regarding the matter:

You have inventory that is not visible to customers

Hello,

You have one or more SKUs that do not appear in customer search results due to a missing or non-compliant attribute such as a product description or image.
To ensure that your listings are searchable by customers, follow these steps:
Go to Fix Your Products.
On the left-side menu, click Search suppressed.
Under Issue description, follow the guidance to resolve the issue.
Click Save.
For more information, go to Suppressed listings.

The Fulfillment by Amazon team

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