Tracking Your Ads To Sales Ratio on Amazon

Tracking your ads to sales ratio on Amazon can help you optimize your advertising efforts and maximize your sales.

This metric measures the percentage of your sales that come from organic sources (such as search or browsing) versus those that come from paid advertising.

By regularly monitoring this ratio, you can get a better understanding of how your PPC campaigns are performing and make adjustments as needed.

Aim for a higher ratio of organic sales to advertised sales, as this indicates that your products are popular and in demand without the aid of paid advertising.

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