Analyzing your product page

In order to become a successful private label Amazon Seller, you need to spend some time analyzing your product pages and comparing them to your competitor’s listings. Make sure you do a better job on your own product page, than your competitors so you can provide your customers with an outstanding experience.

The most important points on your product pages are:

𝐈𝐦𝐩𝐫𝐞𝐬𝐬𝐢𝐯𝐞 𝐀𝐧𝐝 𝐂𝐥𝐞𝐚𝐫 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐈𝐦𝐚𝐠𝐞𝐬

Product images help you attract and impress your customers toward your product. In shopping ads, Google displays your product title, images, price, and brief description. If your product image is attractive, it will grab more attention from the users and increase the CTR, also make sure you use multiple product images on the product page so users can check your product from every angle before placing the order.

𝐘𝐨𝐮𝐫 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐏𝐫𝐢𝐜𝐞:

If you’re running a drop-shipping store, then product price is significant because it could create big trouble for you if you try to sell the same products at a high price. People compare prices with different stores and buy products where they get them at affordable prices. So make sure you choose competitive prices for your products.

𝐔𝐬𝐞 𝐀 𝐂𝐥𝐞𝐚𝐫 𝐂𝐚𝐥𝐥 𝐓𝐨 𝐀𝐜𝐭𝐢𝐨𝐧:

Call to action (CTA) is the most crucial factor that can help to boost conversions. Ensure that each product page features a clear CTA so users can take required action and easily complete the purchases.

𝐂𝐫𝐞𝐚𝐭𝐞 𝐔𝐫𝐠𝐞𝐧𝐜𝐲:

Another product page best practice is to enforce the scarcity/urgency principle – products that are selling out fast can make users convert quicker. So make sure you utilize urgency on your product page.

𝐒𝐨𝐜𝐢𝐚𝐥 𝐏𝐫𝐨𝐨𝐟

Social proof builds trust for your product, and that trust increases conversions. The majority of the shoppers prefer to read the product reviews because they want to know other people’s experiences on the same product before buying a product.

I hope you found this article helpful. Many Amazon sellers recently started trading stocks and crypto currencies, hoping to diversify their income, which is a very good idea with all the uncertainty which comes with the platform. For this reason, we launched a new Facebook group, Crypto Arbitrage Income (Bitcoin, Crypto, Altcoins, Blockchain, Trading) – feel free to join us and forget about the troubles of selling on Amazon for a moment!

Regarding Amazon Seller Performance, you can always participate in our Amazon Seller Performance – Friendly Advice – Worldwide group, where you will be very welcome.

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To create perfect Amazon Product Images with a pure white background, feel free to watch my YouTube video about our image removal tool, which can be found within tools available on our Seller Union website:

https://youtu.be/aImOo0kDOqw