Recently, Amazon launched a new feature which enables third party sellers to set quantity discounts affecting the price of their MFN products, once a customer decides to purchase more than a single unit.
Business price and Quantity discounts are currently only available to Business customers. Quantity discounts can be set by Brand Registered Amazon sellers.
Each seller in the Amazon Business Seller program specifies tiers for quantity pricing.
Here you can view an e-mail announcement by Amazon regarding the feature:
Here is a copy of the wording in English:
Hello xxxxxxx, We are reaching out to you because we noticed that you are a Brand Owner. We also noticed that you don’t currently have Quantity Discounts on the majority of your Offers. Quantity Discounts allow Sellers to use economies of scale to attract Amazon Business Customers – especially on Merchant Fulfilled products. According to our data, we find that Amazon business Customers tend to purchase in bulk. Many Brand Owners on Amazon take advantage of the Quantity Discount feature in order to attract more sales for their Merchant Fulfilled Products. Here is a quick tutorial on how to add Quantity Discounts to your selection: Please review your inventory and add QD as this could have a positive impact on your revenue! Thanks, Amazon Business Team We hope you found this message to be useful. However, if you’d rather not receive future e-mails of this sort from Amazon Business, please update your subscription preference. |
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